gohighlevel vs kajabi

GoHighLevel Vs Kajabi

July 29, 20245 min read
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Go High Level vs Kajabi: Finding the Best Marketing Platform For Your Needs

While GoHighLevel may be the best on the market for its unique white-label and reselling option, many competitors offer excellent platforms—this is why the question of Go High Level vs Kajabi appears in discussions about the best marketing tools for businesses.

In this case, unlike the comparison between GoHighLevel and ClickFunnels, the ideal customers for each are a bit different. GoHighLevel is focused on providing an integrated suite of marketing tools as well as a revenue source for agencies who wish to resell and white label the product at their own price point.

Kajabi is a highly modernized, all-in-one marketing platform catering to content creators. It features several valuable marketing features for engaging audiences (and subscribers) on a variety of channels.

Let’s dive into a detailed comparison to help you make an informed decision.

Does GoHighLevel sound more your speed? Get started with a GoHighLevel free trial by clicking here!

Go High Level vs Kajabi | Core Features

While both platforms aim to be comprehensive solutions, they have distinct strengths and cater to different market segments.

Kajabi vs GoHighLevel isn’t quite an apples-to-oranges comparison, as general marketing strategies are used by businesses across the board. However, when your primarily provide value through content, how you engage and transform these interactions into revenue is a more specific process.

gohighlevel vs clickfunnels

Chances are, you’re less familiar with Kajabi

Kajabi is specifically designed with online course creators in mind, offering a comprehensive suite of tools tailored to this niche.

Key features include:

  • Course creation and hosting

  • Email marketing and automation

  • Payment processing and affiliate management

  • Website and funnel building

  • Blogging

  • Community and forum

  • Coaching capabilities

  • Podcast hosting and distribution

GoHighLevel boasts a broader feature set, making it a versatile option for various business models.

One of the biggest differentiators GoHighLevel boasts over the competition is the ability to resell and white-label as you see fit when subscribed to the SaaS Pro tier of service. Agencies can resell to clients either as a standalone branded service, alongside comprehensive marketing services, or anywhere in between!

While it started as an agency platform, it has evolved to cater to entrepreneurs as well. Core features found in GoHighLevel include:

  • CRM and pipeline management

  • Marketing automation

  • Appointment scheduling

  • Funnel builder

  • White-labeling

  • Call tracking and SMS marketing

  • Website builder

  • Reputation management

  • Social media scheduling

  • Paid ads reporting

Feature Breakdown | Kajabi vs GoHighLevel

Let's examine key features side-by-side to better understand the differences in the Go High Level vs Kajabi debate.

Built-in Funnel and Website Builders. Both platforms offer website and funnel-building capabilities. However, GoHighLevel excels in flexibility and ease of use with its drag-and-drop interface and advanced customization options. Kajabi’s builder is more limited, but it works well enough for creating basic sales pages and landing pages.

Finance Tools Allow for Checkout and Payments Kajabi shines when it comes to selling online courses and memberships, offering a customizable streamlined checkout process. GoHighLevel, on the other hand, is more versatile, allowing you to sell various products and services, including physical goods. Because of its much more versatile builder features, GoHighLevel provides a better toolkit for those concerned with UX (User Experience).

Staying Engaged with Customers Using Email Marketing and CRM. GoHighLevel’s email marketing and automation capabilities are superior, offering advanced features and a robust CRM, all of which fully integrate with the many other tools under the hood. Kajabi's email features are basic and lack the flexibility of GoHighLevel, but they may work well for content creators who primarily rely on platform notifications to ping users.

Online Course and Membership. Kajabi is the clear winner in this category. It offers a dedicated course builder with a variety of features and customization options. While GoHighLevel can create courses, Kajabi provides a more polished and comprehensive experience.

Earning Extra Income By Reselling. Each platform has options that allow subscribers to earn more by reselling the platform. Though Kajabi does offer an affiliate program, only GoHighLevel allows you to forward the full power of the platform to clients at a price you set.

Does GoHighLevel sound like a winner? Get started with GoHighLevel for free to see how it level up your agency!

Pricing | GoHighLevel vs Kajabi

Understanding the cost of each platform is crucial in making a decision. Both Kajabi and GoHighLevel offer different pricing tiers to accommodate various business needs.

Kajabi Pricing

  • Kickstarter. Beginning at $55/month when billed annually (the same for goes the rest), this provides a limited set of all features for businesses to get their feet wet.

  • Basic Plan. Starting at $119/month, this plan includes core features for up to 3 products and 100 active members.

  • Growth Plan. Priced at $159/month, this plan unlocks additional features like unlimited products, members, and marketing automation.

  • Pro Plan. At $319/month, this plan offers advanced features, including coaching capabilities, memberships, and higher revenue caps.

GoHighLevel Pricing

  • Starter Plan. Beginning at $97/month, this plan is suitable for small agencies with limited clients and basic features.

  • Unlimited Plan. Priced at $297/month, this plan provides unlimited sub-accounts, advanced automation, and branding options.

  • SaaS Pro Plan. At $497/month, this plan offers the entire suite of GoHighLevel tools, including white-labeling capabilities.

Note: Both platforms may offer additional features or add-ons at extra costs. It's essential to compare the specific features included in each plan to determine the best value for your business. For a more detailed dive into pricing for GoHighLevel,click here.

Which Platform is Right for You?

Ultimately, the best choice between GoHighLevel and Kajabi depends on your specific needs and goals, but GoHighLevel has much more potential for all kinds of business, rather than focusing on just content creators.

Choose Kajabi if:

  • The primary focus is creating and selling online courses, or the brand is mostly driven by revenue generated on social/streaming platforms.

  • Simplicity and ease of use are top priorities.

  • Lower-cost plans are available for small brands.

Choose GoHighLevel if:

  • You require a versatile platform for multiple business models.

  • You need advanced marketing and automation features.

  • You value flexibility and customization.

  • You want to use the white-label feature to increase revenue.

If you need a powerful marketing solution, then get started with GoHighLevel today, commitment free!

Jason Ledbetter is a partner in a 7-figure direct response marketing agency. He's a husband, dad, and loves scaling companies.

Jason Ledbetter

Jason Ledbetter is a partner in a 7-figure direct response marketing agency. He's a husband, dad, and loves scaling companies.

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