GoHighLevel Vs ClickFunnels

GoHighLevel
February 26, 2025

Your Comprehensive Guide: GoHighLevel vs. ClickFunnels – The Best Platform for Your Business

Table of Contents

Affiliate Disclosure: Some of the links on this site are affiliate links, meaning I may earn a commission if you click through and make a purchase. This comes at no additional cost to you. I only recommend products or services I believe bring value to my audience and that I personally use myself.

1. Introduction to GoHighLevel and ClickFunnels

1.1 What is GoHighLevel?

GoHighLevel is an all-in-one sales and marketing platform designed specifically for digital marketing agencies. It offers a comprehensive suite of tools to help agencies manage their marketing efforts, including sales funnel building, email marketing, SMS marketing, and customer relationship management.

With GoHighLevel, agencies can create and manage profitable sales funnels, automate their marketing processes, and provide a better customer experience. This platform is tailored to meet the unique needs of digital marketing agencies, enabling them to streamline their operations and sales funnels while delivering exceptional results for their clients.

1.2 What is ClickFunnels?

ClickFunnels is a sales funnel builder that allows users to create and manage sales funnels, landing pages, and entire sales processes. It is primarily focused on helping entrepreneurs and small businesses create and sell digital products, online courses, and services. ClickFunnels offers a range of features, including a drag-and-drop editor, email marketing automation, and integration with popular third-party tools. This platform is designed to simplify the process of building and optimizing sales funnels, making it easier for businesses to convert leads into customers and drive revenue growth.

1. Introduction to GoHighLevel andClickFunnels

In the dynamic world of digital marketing, the tools you choose are crucial. GoHighLevel and ClickFunnels are two powerful platforms, but which one is the best fit for your business?

This guide will help you understand the key differences and why GoHighLevel stands out as a superior, all-in-one solution for managing your marketing, sales, and the entire sales process seamlessly.

2. GoHighLevel vs. ClickFunnels: A Comprehensive Overview

GoHighLevel is an integrated marketing platform designed to consolidate all your marketing, sales, and content management needs into one seamless system. With its advanced CRM, comprehensive marketing automation features, and robust funnel-building capabilities, GoHighLevel is perfect for businesses looking to streamline their operations and scale efficiently.

ClickFunnels was once the go-to funnel builder for internet marketers but has steadily lost market share over the years, primarily due to a lack of innovation. It seems they’re more focused on pushing different ‘offers’ and selling products to their users rather than improving the platform itself. This shift is evident in the Google Trends report below, which shows the rise of GoHighLevel as ClickFunnels continues to decline. So what do people love about GoHighLevel?

3. GoHighLevel Features: Unmatched Marketing and Sales Tools

Advanced CRM and Contact Management: GoHighLevel’s CRM is designed for more than just managing contacts. It helps build meaningful relationships with advanced contact management, lead scoring, and automated workflows, ensuring you never miss a follow-up. Additionally, ClickFunnels 2.0 offers advanced features that may be indispensable for power users, suggesting that these features could justify a higher price point for certain businesses focused on sales and marketing efficiency.
Multi-Channel Marketing Automation: Engage your leads through email, SMS, voice and social media, all from one platform. GoHighLevel’s robust automation tools help you nurture leads and convert them into loyal customers without juggling multiple software solutions.
Integration Flexibility: Seamlessly integrate with tools like Twilio, Zoom, and Zapier to create a flexible, scalable tech stack. GoHighLevel’s integrations are designed to enhance productivity and reduce complexity.
Scalability and Customization: GoHighLevel grows with your business. Whether you’re a startup or a large enterprise, you can customize workflows, utilize white-label options, and ensure every feature aligns with your brand identity.
Customer Support and Active Community: Benefit from the top notch GoHighLevel support team and an engaged community of users who help each other solve problems and share best practices. GoHighLevel also offers specific pricing plans tailored for a marketing agency, highlighting the benefits of different account tiers that cater to solo operators and teams alike.

4. ClickFunnels Features: Simplified Funnel Building

User-Friendly Funnel Builder: Like GoHighLevel, Clickfunnels has a similar drag-and-drop editor and a library of pre-built templates, enabling agencies to build sales funnels as part of their service offerings. I do find that GoHighLevel has a more intuitive funnel builder than Clickfunnels.
Conversion Optimization Tools: Built-in A/B testing with two or more versions of a variable to see which performs the best.
Basic Integration Options: ClickFunnels integrates with a few key third-party tools, but expanding beyond basic funnel functions can become costly and complicated, especially for businesses with diverse marketing needs. Additionally, automating the sales process can be challenging without advanced features.

4.1 Landing Page Builders

Both GoHighLevel and ClickFunnels offer powerful landing page builders that allow users to create high-converting landing pages quickly and easily. GoHighLevel’s landing page builder is designed to be user-friendly and offers a range of templates and customization options, making it easy for users to create professional-looking landing pages that align with their brand.

ClickFunnels’ landing page builder is also easy to use and offers a range of templates and design options, allowing users to create visually appealing landing pages that drive conversions. Both platforms provide the tools needed to build effective landing pages, but the choice between them will depend on your specific needs and preferences.

5. Ease of Use and User Experience: GoHighLevel vs. ClickFunnels

GoHighLevel: The platform offers a comprehensive dashboard that is user friendly. Recent updates have focused on user experience, making the platform more accessible and reducing the learning curve significantly.
ClickFunnels: Known for its simplicity, ClickFunnels is ideal for users focused solely on funnel creation. However, this simplicity can limit more advanced users looking for a more robust and comprehensive marketing solution and sales funnels.

6. Pricing Plans: Which Offers Better Value?

GoHighLevel Pricing Plans:

Starter Plan ($97/month): Perfect for solo business owners that wants an all in one platform.
Unlimited Plan ($297/month): The unlimited plan offers unlimited sub-accounts and expanded capabilities including white label options.
Pro Plan ($497/month): Best for companies that would like to add SaaS MRR and have a white level SaaS version of GoHighLevel.

ClickFunnels Pricing Plans:

Basic Plan ($97/month): Suitable for basic funnel-building needs. ClickFunnels 2.0 offers advanced features that may be indispensable for power users.
Platinum Plan ($297/month): Offers additional funnel options but lacks the comprehensive tools of GoHighLevel.

7. Integration Capabilities: Extend Your Capabilities

GoHighLevel offers extensive third-party integrations, allowing businesses to build a customized tech stack without the headaches of managing multiple platforms. This versatility enhances productivity and reduces operational costs.

ClickFunnels: While ClickFunnels supports integration with several external tools, it often requires additional subscriptions and tools to match the comprehensive functionality provided by GoHighLevel, potentially leading to higher costs and a more complicated setup.

7.1 Customization and Branding

GoHighLevel and ClickFunnels both offer customization and branding options to help users create a unique and professional-looking sales funnel. GoHighLevel offers a range of templates and design options, as well as the ability to customize the look and feel of the sales funnel to match your brand identity. Additionally, GoHighLevel provides white-labeling options, allowing agencies to rebrand the platform and offer it to their clients as their own.

ClickFunnels also offers a range of templates and design options, as well as the ability to customize the look and feel of the sales funnel. Both platforms provide robust customization features, but GoHighLevel’s white-labeling capabilities give it an edge for agencies looking to offer a branded solution to their clients.

8. Funnel Building and Automation: A Head-to-Head Comparison

GoHighLevel: It’s not just about building funnels; it’s about optimizing them with advanced marketing automation features. Engage your customers across multiple channels, enhance conversion rates, and watch your business grow.

ClickFunnels: Known for its ease of use in funnel creation but lacks the sophisticated automation features needed for more comprehensive marketing strategies.

9. Customer Support and Community: Finding the Right Fit

GoHighLevel: Offers chat and Zoom customer support along with an active user community, providing a wealth of resources and peer support for businesses that need ongoing assistance and insights.

ClickFunnels: Some users have reported that ClickFunnels support response times can be slow. There have also been reports of inconsistent support quality.

10. Conclusion: Why GoHighLevel is Your All-In-One Solution

If your business is looking for a robust CRM system, advanced marketing automation, and versatile funnel-building capabilities, GoHighLevel is the superior choice. It's not just a tool but a comprehensive, all-in-one solution designed to support your growth and streamline your operations. While ClickFunnels is effective for straightforward funnel creation, it doesn't offer the depth needed for more complex marketing strategies.

Transform your business with GoHighLevel today! Sign up for your 14-day free trial and experience firsthand the power of an all-in-one marketing platform that can elevate your business to new heights. Don't miss out on this opportunity to optimize your marketing strategy and achieve your growth goals. Click here to start your free trial now!

11. FAQs About Choosing Between GoHighLevel and ClickFunnels

What is the primary difference between GoHighLevel and ClickFunnels?

GoHighLevel is an all-encompassing marketing platform designed for comprehensive business needs, integrating CRM, automation, and white-label options. ClickFunnel lacks the CRM features needed for a holistic marketing strategy.

Is GoHighLevel worth the investment for my business?

Absolutely. GoHighLevel offers extensive features, competitive pricing, and unlimited user access, making it an excellent choice for businesses looking to enhance their marketing strategies, sales funnels, and streamline operations. GoHighLevel usually saves users money because they can consolidate and eliminate many 3rd party tools it takes to run a business in this day and age.

Can ClickFunnels be used effectively for businesses requiring more than just funnel building?

After being a user of both GoHighLevel and ClickFunnels, I feel very confident that GoHighLevel is superior to ClickFunnels in every category, and you can get started with both for under $100. So why would anyone use a less superior product?